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Client Interview(成功事例ご紹介)

Back up the "experience and intuition" of airport stores with "data."

ANA TRADING CO., LTD.


事業内容

全日空商事株式会社 マーケティング&プロモーション室 • 事業内容:DX戦略立案・推進 およびグループ広報・プロモーションの企画立案・実施


Webサイト

https://www.anafesta.com/


インタビュー

マーケティング&プロモーション室 山内史夫 氏


導入店舗

羽田61番ゲート店 他

assignment

A major challenge in operating airport stores was the lack of visibility into the entire process, from the number of people passing by the store, the number of customers entering, to them stopping in front of the shelves, and making purchases. Operations relied heavily on the "experience and intuition" of on-site staff.

The lack of data to support the factors leading to purchases made it difficult to implement concrete improvement measures.

Solution through implementation

The introduction of AI cameras and sensors made it possible to visualize the purchasing funnel, including foot traffic in front of the store, customer demographics, and behavior in front of shelves.

This led to a shift to a "data-driven" store management system, where measures are continuously implemented and improved based on objective data.

Ultimately, we were able to build a "sales system" where on-site staff could analyze data, think for themselves, and take action.

Download

資料ダウンロード

Understand ABEJA Insight for Retail in 3 Minutes! Find out why AI cameras are transforming retail stores and discover concrete steps for improvement, available now.

[Document Contents]

  • What Insight for Retail can do

  • Results and case studies from our clients

  • Why we are chosen

  • The optimal pricing plan for your business

Contact

お問い合わせ

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"Will it actually work in our stores?" Let us help you clear up any doubts you might have. Our expert staff will gladly and carefully answer your questions, including those regarding pricing.

[Common Inquiries]

  • Consultations on implementation costs and estimates

  • Requests to see the actual user interface (Demo requests)

  • Feasibility of installation in your specific environment

  • Checking the shortest possible implementation schedule

It has been adopted by retail companies in various industries.

アパレル

Apparel

商業施設

Commercial facilities

観光施設

Tourist facilities

雑貨

miscellaneous goods

ホームセンター

Home improvement store

携帯キャリア

Mobile carriers

食品

food

家電量販店

Consumer electronics retailer

アミューズメント

amusement

DVD/音楽/本

DVDs/Music/Books

スーパー

Supermarket

飲食店

Restaurant

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