B's International Inc.

Previously, staff manually counted the number of customers, but when staff were busy serving customers, counts were often missed, resulting in inaccurate data such as fewer customers than those at the register.

As a result, the numbers could not be used as business indicators, and developing strategies based on objective facts and reducing the burden on store staff became major challenges.

Solution through implementation

The number of store visitors is now automatically and accurately measured, and visualized daily through apps and other means.
This allows for the setting of specific targets, such as purchase rates, which is useful for planning countermeasures in weekly meetings.
By flexibly changing policies based on data, we have achieved a 125% increase in sales compared to the previous year, and have also seen faster consensus building within the company.

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